April 14, 2021

AI In Sales: The Advantages of Using AI in Your Sales Campaign

Written by


The possibilities of AI are endless. Sales teams and sales leaders are discovering the application of AI in driving better performance from their teams.

AI can tell you which companies and contacts are ready to buy from you right now. It uncovers the best prospects for your sales, meaning you achieve maximum performance and don't waste time on dead leads. The implementation of AI will give your sales reps a solution focused on machine learning to make their sales process easier, more fluent and more effective.

You won't waste time and money trying to talk to contacts that won't convert. The use of artificial intelligence allows your sales team to put their efforts exactly where they make the biggest difference.

We’ve launched our own Synetec AI product for heads of marketing and sales. The product comes complete with the direct contact details of the prime targets – GDPR compliant of course. With natural language processing and deep learning, our AI will ensure your sales and marketing landscape becomes highly effective.

With natural language processing and deep learning, our AI will ensure your sales and marketing landscape becomes highly effective.

There are two ways of using the product, depending on whether it’s being used by marketing or sales.

  1. Lead discovery for sales. 
  2. Audience definition for marketing. 

The AI has been in use for both purposes and has resulted in major KPI improvements all around. For example, Comic Relief have experienced a 160% increase in fundraising. 

The average improvement has been 150% across all users. 

Where the Improvements Happen 

  • Increased client acquisition
  • Better understanding of customer behaviour
  • More efficiency with client targeting, such as for telemarketing campaigns
  • Activity focused on prospects most likely to buy 
  • Increased acquisition of more profitable clients
  • Finding new pools of customers

Sales professionals understand how time-consuming finding qualified leads can be. A solution that not only streamlines your sales processes but can help you close deals is one not to ignore.

Government R&D Help with Building Business Value 

AI implementation can be funded by R&D tax credits or grants. You can build company value and explore innovative ways of boosting results. Success with AI is likely to result in more jobs created over time with the improved revenue, so everyone’s a winner here.  Whether you are a sales rep, a sales manager, or a sales leader. AI is the perfect solution.

How Synetec AI Works 

  • We take the hassle out of implementation. Just leave it for us to do. 
  • The AI integrates into your existing sales tools.  
  • Contact details of your prime targets are fed directly into your CRM. 
  • After 12 weeks, performance is guaranteed to be up at least 100%. 
  • Sign up for an ongoing service after the 12 week trial, because you’ll want to. 

Contact us for a demo session so we can show you how AI works in sales.

Speak to a Software Development Specialist

If you would like to discuss a bespoke software development project, challenge or goal please book a 30 minute Clarity Call with us and we'll point you in the right direction (even if you chose not to work with us)

Synetec Logo

Other Featured Articles

Cookie Settings
By using this website, you agree to the storing of cookies on your device to enhance site navigation, analyse site usage, and assist in our marketing efforts. View our Privacy Policy for more information.