Global Consultancy, SCQuARE Gain Competitive Edge with UX Refresh to Training Platform
SCQuARE deliver training programmes and strategy workshops to clients including PepsiCo and General Mills. Their iSCQuARE platform needed to be highly functional with great user experience and the ability to evolve so it could drive business growth.
SCQuARE International deliver unique training programmes and strategy workshops and have world-renowned clients including GSK, Novartis, PepsiCo and General Mills.
With software that enables their end clients to follow set processes using SCQuARE’s methodology, it’s vital that their iSCQuARE platform is highly functional with the ability to evolve and react to what’s needed with effective end user support.
With many prestigious brands as clients, there was an expectation that the platform should have the ability to be branded and customised to reflect each client’s requirements and provide an on-brand experience. With their existing legacy solution, SCQuARE weren’t able to fully realise this goal as the customisation options were limited.
iSCQuARE is a bespoke application that had technical debt and many complexities. Historically, there had also been difficulties with implementing significant change.
SCQuARE needed to evolve their frontend platform to work with their innovative product, not against it. They turned to Synetec to deliver a UX refresh to improve customisation and adaptability to support their commitment to client experience and to aid business growth.
Our Business-Changing Solution
Our UX designers transformed the UI for a customer centric usability experience. Our experienced full-stack developers were able to implement the new UX onto the existing jQuery front-end, preserving the existing .Net code and its functionality, minimizing disruption through minimal low-impact code changes and speeding up delivery times.
With a highly functional platform like this one, it’s inevitable that feedback around further improvements will be made by both the SCQuARE team and their customers. By collating all of this data through our managed service desk, which SCQuARE continue to benefit from, we can proactively recommend enhancements and functional improvements through a development queue. This creates an environment of continuous improvement supporting iSCQuARE, ensuring they keep aligning with customer expectations.
“Synetec understand the nuances of our system, so they’re able to suggest improvements based on their industry expertise. Their developers were quick to grasp our technology and put our ideas into practice.” Paul Wilkinson, CEO, SCQuARE
With the UX refresh, SCQuARE’s customers are receiving better functionality and vastly improved customisation options from the iSCQuARE platform. This more reactive interface positively drives customer retention as it’s now easier to use, lives up to SCQuARE’s values and keeps end users engaged.
“Our star product is now easier for customers and us internally to manage. We were very impressed with how well Synetec delivered the solution.” Paul Wilkinson, CEO, SCQuARE
SCQuARE are able to better keep up with changes in the market as they now have the ability to continually enhance and improve the platform without any risk of major outages or disruptions.
“Winning new business will hopefully be easier as the updated platform delivers a contemporary, responsive service. With the improved User Experience, SCQuARE can now start looking at how we can support business growth and move into new service territories.” Paul Wilkinson, CEO, SCQuARE